If you are a new to the vlogging scene, there’s so much to look forward to. Sharing your passion with the world is such an exciting endeavour, you never know where it will take you to next.
Being a beauty vlogger is one of those activities that require adequate preparation and if video editing is not your thing, don’t worry, there are many user-friendly apps that make it easy. Still unsure of how to go about your YouTube videos? Here are some inspirational beauty vloggers to benchmark your videos on.
- Estee Lalonde
The UK-based Estee is one of the internet’s beloved vloggers in the beauty scene. She’s best known for her friendly, girl-next-door online personality. She has a great resource for beauty reviews, and covers everything from dieting to interior design. You can pick a thing or two from Lalonde’s style diversity.
- Michelle Phan
Michelle began beauty vlogging in 2007, and has since gained millions of followers for her YouTube channel. Her videos are enhanced with colourful costumes and themes which give them a lovely look. Learn Michelle’s colour style and adapt them to your videos for effect.
- Nitraa B
Nitraa B’s videos stand out for their perfect combination of fun and information. She coined the term “purple glitter smokey eye” and it’s a hit among many millennials. Come up with your own distinctive names for makeup style and people with associate them with you.
- Samantha and Nic Chapman/Pixiwoo
These sisters are the talent behind Pixiwoo. Their specialty is recreating celebrity makeup looks. So, if you liked how Katy Perry looked at the last VMA awards, chances are Sam and Nic can show you how to recreate it. You don’t have to copy exactly, but you can borrow a page from their creativity and incorporate into your style. Their basics videos are great for newbies.
- Lisa Eldridge
This London-based makeup artiste has a celebrity client list as long as my arm. With the likes of Kate Winslet, Keira Knightly and Emma Watson in her portfolio, her vlogs are a go-to for professional makeup. She is also the creative director for British cosmetics brand No.7. Her makeup tutorials embody professionalism and elegance. Look up her “Ultimate Guide to Red Lips” video.
- Kandee Johnson
Kandee has such as big personality and throws it into her tutorials. People love to learn with fun and Kandee doesn’t disappoint. You don’t have to be a comedian, make your video interactive and viewers will be endeared. One of my favourite Kandee videos is “How to Do Pin-Up Girl Make-Up.”
- Felicia Walker Benson
Felicia does a lot in the beauty tutorial scene for people of colour, and her products are a favourite any day. If you plan to launch your product line someday, Felicia is a great resource for inspiration.
